Biodegradable Denim
A key step in designing for circularity is thinking about the life of a garment after the consumer has finished with it.
I watched a great webinar from Rowan Hunt as part of Transformers Ed, who spoke about his experience of burying his own jeans and tracking its decomposition.
After a year, the cotton had mostly decomposed, however the metal trims, synthetic labelling and synthetic thread was still present, providing a clear outline of the jean remnants. This would take many more years to decompose further, with some elements never being possible to breakdown.
It really highlighted the lasting impact of a garment and the need to design for circularity. Firstly, the intention to create a biodegradable garment should not negate aspects of durability and recyclability. A material that can break down, does not necessarily biodegrade cleanly and it is important to still be mindful of the potential harmful chemicals that could be released into the soil and atmosphere. Additionally garments should still be designed to last, with repair, reuse and recycle at the forefront.
They have taken into account the full life cycle of the garment from it’s creation and production right through to end of life. The collection features:
Natural fibres- including hemp, TENCEL™ Lyocell, organic cotton.
Corozo buttons- 100% vegan and recyclable, made from Tagua nut.
Distilled indigo- an eco-friendly dye technology, using pre-reduced liquid indigo dyes which requires less water, chemicals, and energy during the dye process.
Reduced chemicals- formaldehyde-free, biodegradable chemicals that require fewer wash cycles. Washes created from Ozone and laser technology.
Reduced water- Water filtration systems that recycle over 30 million gallons of water per year.
Seed paper - hangtag and over-rider replaced with seed paper made from post consumer materials. They can be planted to grow wildflowers.
Soy based inks- labelling replaced with soy based screen prints for wash care, size labels and branding. Made from soybeans mixed with waxes and resins, this ink releases less than 5% volatile organic compounds reducing the amount of air pollutants.